Well, I know we had a good Halloween because we’ve got the Hershey’s candy bar boxes to prove it. And we have the unsolicited testimonials of over 300 satisfied customers, which ranged from the succinct “Holy-smokes-man-ALIVE!” to the very sincere “I love you guys. I … LOVE … you guys.”

Greg has fond memories of being taken as a kid to the Carpenters’ house — “Close to You,” “Rainy Days and Mondays” … those Carpenters — where trick-or-treaters received full-sized candy bars. No minis, no “fun size” — real, normal sized bars. You can imagine the impact this makes on a kid, who on Halloween already thinks that the world has for one brief night started to really go well. (There’s something sad about this free-handed policy, given that Karen Carpenter died from the effects of anorexia, but I’ll leave that to others to ponder.)

And since Greg is in marketing and never forgets something that has made that much of an impact, we have done it every year we could afford it. Somewhere out there, there are probably parents that don’t like us and dentists that like us very much. But what the heck. It’s a little thing really, and between that and the sci-fi movie spooky light that gets an outing once a year, we get to hear weirdly attired youngsters tell us we’re the best! What’s not to love?